Boston Consulting Group
Taking inspiration from Saudi Arabia’s ambitious vision for future generations as well as its rich natural diversity, the Boston Consulting Group (BCG) Riyadh office concept draws strong parallels to the Vision 2030 foresight. This vision aims to diversify the economy, enhance the quality of life, and place Saudi Arabia at the forefront of global development. Similarly, the new BCG office in Riyadh is designed to be a beacon of innovation and excellence, reflecting the nation’s dynamic journey.
The odyssey that the country and region have embarked on is a narrative we want the users to experience in the new BCG home. This experience is crafted to be immersive and inspiring, mirroring the country’s transition from its historical roots to its contemporary achievements. Driven by its people, values, and conduct, the design language of the BCG office is rooted in elements that are authentic to both BCG and KSA. This involves a blend of traditional aesthetics with modern functionality, creating a space that honours the past while embracing the future.
In essence, the BCG Riyadh office is not just a workspace; it is a reflection of Saudi Arabia’s storied past and its ambitious future. It serves as a microcosm of the nation’s journey, offering an environment that fosters creativity, collaboration, and growth, much like the broader Vision 2030 aims to do for the country.